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THE IMPACT OF IPHONE’s BRAND IMAGE TOWARDS CUSTOMER PURCHASE BEHAVIOR AMONG PRESIDENT UNIVERSITY STUDENTS

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Penilaian

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This research aims to find whether brand communication influences brand image, brand communication influences brand trust, brand image influences brand trust and also to find out whether brand trust influences brand equity.

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

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Penerbit

BEKASI : President university., 2018

Deskripsi Fisik

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Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

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Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

Administrasi Bisnis

Info Detail Spesifik

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Pernyataan Tanggungjawab

http://repository.president.ac.id/xmlui/handle/123456789/4867

Versi lain/terkait

Lampiran Berkas

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